LP design by Mirukurea

LP design by MirukureaLP information

Registration date 2026-09-08

https://www.akagi.com/brand/milcrea2026new/

Product/service name

Mirukurea

Categories

ice

Company name

Akagi Nyugyo Kabushiki Kaisha（Saitama-ken Fukaya-shi）

Color

We design LPs using Beige tones

Image

These LPs have a "Cute style" style design

Catchcopy

Munyuu~tto milky-rich chocolate ice cream — always rich milk

Design

1. The fusion of the “munyu~tto stretching” texture and the character — The ice cream’s greatest feature, the rich milk that “munyu~tto” stretches, and the character nature of Metamon, which can freely transform into any shape and stretch and shrink, are brilliantly linked as a single visual. Across the entire page, plenty of Metamon and Pikachu’s adorable, soft, comical movements (poses) are arranged, expressing the product’s fun and soothing world. [1](https://prtimes.jp/main/html/rd/p/000000527.000000515.html)2. Pastel color scheme that enhances the world — While using the brown of Belgian chocolate as a base, the pale pastel yellow and purple symbolic of Pikachu and Metamon are used as the main background colors. By gently unifying the overall tone, the excitement and cuteness of the confection are highlighted, creating a design that is approachable for both children and adults. [1](https://prtimes.jp/main/html/rd/p/000000527.000000515.html)3. Emphasis on the double anniversary that heightens the sense of specialness — A celebratory section featuring the two logos “Mirukurea 10th Anniversary” and “Pokemon 30th Anniversary” side by side is made to stand out. The material feel of the campaign prize “fuwafuwa fa baggu” is also made to blend into the web design, creating a layout that increases the sense of exclusivity and the excitement to enter.