LP design by Inpuressu Karaawea

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LP design by Inpuressu KaraaweaLP information

Registration date 2026-08-17: https://unlics.jp/pages/or05n2lp?utm_source=meta&utm_medium=display&utm_campaign=%E3%80%90%E4%B8%8B%E5%9C%B0%E3%80%91%E6%96%B0%E8%A6%8F%EF%BC%88%E3%82%AF%E3%83%AA%E3%83%83%E3%82%AF%E7%9B%AE%E7%9A%84%EF%BC%89_%E4%B8%8B%E5%9C%B0_%E6%96%B0%E8%A6%8F_%E3%82%A4%
Product/service name: Inpuressu Karaawea
Categories: Cosmetics, makeup, and contact lenses
Company name: Kao Kabushiki-gaisha（）
Color: We design smartphone LPs using Red tones
Image: These smartphone LPs have a "Cute style" style design
Catchcopy: For now, beard concealment — someday, a dandy look
Design: The landing page design for Kao's men's makeup brand UNLICS (Anrikusu) primer 'Inpuressu Karaawea' features a modern, sophisticated, stylish worldview and a functional design from a male perspective.

Overall it is composed of a simple color scheme of black, white, gray, and the product's complementary color (Fogii Orenji), giving a cool, intelligent impression characteristic of men's cosmetics rather than the conventional glamorous image of cosmetics.

The font uses a readable, refined gothic typeface, visually presenting messages such as 'For men seeking a clean appearance' and 'Measures against blue stubble' in a clear manner. It clearly conveys before-and-after photos and the tactile feel that respond to male-specific needs like 'hard to notice' and 'natural finish', achieving a design that balances stylishness and practicality.