LP design by Medicated SEKKISEI Brightening Series

LP design by Medicated SEKKISEI Brightening SeriesLP information

Registration date 2026-05-07

https://sekkisei.jp/site/p/sekkisei_brightening_points.aspx

Product/service name

Medicated SEKKISEI Brightening Series

Categories

Skincare, Bodycare, Haircare

Company name

Kabushiki-gaisha KOSE Holdings（Chuo-ku, Tokyo）

Color

We design smartphone LPs using Shades of blue

Image

These smartphone LPs have a "Refined style" style design

Catchcopy

SEKKISEI

Site Description

SEKKISEI's official online shop. Formulated with a Japan-first new ingredient [licorice-derived active ingredient] that enables a dual approach to the two major inhibitors of translucency—[dark spots] and [skin irritation]. SEKKISEI's Wakan-inspired answer arrived at through 40 years of natural science and translucency research.

Design

Overall, this is a highly refined landing page that beautifully expresses the brand's translucency and sense of luxury. The color scheme based on deep blue and white is striking, and harmonizes with visual elements that evoke water and snow to intuitively convey a fresh, clear skin impression. From the first view, the product stands out as the focal point, and the layout's use of white space creates an elegant, calm atmosphere. Explanations of product features and skincare steps are also well organized, presented in a structure that can be easily understood through diagrams and photographs. Throughout, the coherence of visuals, typography, and information architecture is strong, resulting in a highly complete landing page that enhances brand value while fostering trust and anticipation.