LP design by TheBUTTER

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TheBUTTER LP design (Western confectionery / Shades of grey / Refined style) PC version

TheBUTTER LP design (Western confectionery / Shades of grey / Refined style) Mobile version

LP design by TheBUTTERLP information

Registration date 2026-04-15: https://www.lotte.co.jp/products/brand/the_butter/
Product/service name: TheBUTTER
Categories: Western confectionery
Company name: Kabushiki Kaisha LOTTE（Tokyo-to Shinjuku-ku Nishi-Shinjuku 3-20-1）
Color: We design LPs using Shades of grey
Image: These LPs have a "Refined style" style design
Catchcopy: TheBUTTER
Site Description: This is the official website page of 'TheBUTTER'.
Design: This landing page features an extremely refined design that carefully brings out the appeal of quality and deliciousness. Throughout, a calm color scheme centered on beige and gray tones is used, naturally enhancing the product's sense of luxury and delicacy. The hero section presents simple yet tactile visuals that leave an impression and intuitively communicate that this is a "special confection." In the product presentation, both the packaging and the contents are shown in a well-balanced way, and differences in flavor and characteristics are organized clearly. Furthermore, the commitment to production methods and ingredients is explained carefully with diagrams and photographs, reinforcing not only the sensory appeal but also a sense of credibility. The layout makes effective use of whitespace and the delicate typography allows for a comfortable reading experience without feeling cluttered despite the amount of information. Overall, this is a highly polished landing page where elegance, storytelling, and visual beauty are fused at a high level.