LP design by Kewpie x Ebara Collaboration

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LP design by Kewpie x Ebara CollaborationLP information

Registration date 2026-02-03: https://www.ebarafoods.com/recipe/cla_theme/ohgonmayo/sp=1
Product/service name: Kewpie x Ebara Collaboration
Categories: Seasonings, Sweeteners, Broth, Soup
Company name: Ebara Shokuhin Kogyo Co., Ltd.（Yokohama City, Kanagawa Prefecture）
Color: We design smartphone LPs using Beige tones
Image: These smartphone LPs have a "Trust and Safety" style design
Catchcopy: Exquisite Ogon Mayo for various uses
Design: This design intuitively expresses the richness and ease of use of the product called "Ogon Mayo" through a color scheme based on gold and beige. The structure, which simply presents the product's features at the beginning and then leads into recipe introductions, creates a flow where users can naturally understand "how it can be used." By showcasing large food photos, the deliciousness is strongly conveyed, and it is impressive how easily specific home usage scenarios can be imagined. The explanation of the voting campaign is also visually organized, and the participation steps are clearly designed. Overall, it is a clear and user-friendly LP that effectively balances product appeal, practicality, and campaign navigation.