LP design by Haramaki Pants Fuwarii Slim

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LP design by Haramaki Pants Fuwarii SlimLP information

Registration date 2026-01-21: https://item.rakuten.co.jp/glamorousseries/25fuwaly-pants/
Product/service name: Haramaki Pants Fuwarii Slim
Categories: Underwear and Nightwear
Company name: YB-LAB. Co., Ltd.（Shibuya-ku, Tokyo）
Color: We design LPs using Pink shades
Image: These LPs have a "Refined style" style design
Catchcopy: +4.1℃ Haramaki Pants that gently wrap your stomach and hips
Design: The overall design is centered around a warm gradient from pink to orange, intuitively conveying the gentleness of products that warm the body and a sense of security for women. By skillfully combining illustrations and photographs, the design remains approachable and easy to understand, even with a composition rich in functional explanations. From problem presentation to effects, usage scenes, comparisons, and purchase funnels, everything connects naturally as a story, allowing users to read through a long LP without interruption. Although there is a substantial amount of text, readability is maintained as it is organized with background colors, frames, and icons. Overall, it is a highly complete promotional design that successfully balances the practicality of cold weather countermeasures with the emotional value of 'wanting to wear it every day'.