LP design by Pure Gummy × Hello Kitty

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LP design by Pure Gummy × Hello KittyLP information

Registration date 2025-12-12: https://kanro.jp/blogs/campaign/pure_hellokitty
Product/service name: Pure Gummy × Hello Kitty
Categories: Snack foods, gum, and candy
Company name: Kanro Co., Ltd.（Tokyo Opera City Building 37F, 3-20-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo）
Color: We design LPs using Red tones
Image: These LPs have a "Cute style" style design
Catchcopy: HELLOWTOKIMEKI
Site Description: This is the official website page for "Pure Gummy × Hello Kitty".
Design: This landing page (LP) is highly impressive with its color scheme and motifs that strongly emphasize the world of Hello Kitty, instantly conveying a sense of specialness and fun as a collaborative project. The strong contrast of red and yellow maintains visibility even in a long vertical layout, and characters and product photos are rhythmically arranged, creating a structure that allows users to scroll to the end without getting bored. While the expression is pop and lively, the flow of information is well-organized, and it can be evaluated as a highly complete LP that successfully merges the appeal of both the brand and the character.