LP design by Itachoco Ice

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LP design by Itachoco IceLP information

Registration date: https://www.morinaga.co.jp/itachoco/2025cm/?sp=1
Product/service name: Itachoco Ice
Categories: ice
Company name: Morinaga Seika Co., Ltd.（Minato-ku, Tokyo）
Color: We design smartphone LPs using Orange tones
Image: These smartphone LPs have a "Lively type" style design
Catchcopy: Crispy & Melty
Site Description: The vibrant orange and chocolate visuals instantly convey the product's 'crispy and melty' enjoyment, and the well-designed layout smoothly guides the viewer's eye from the hero section, which combines character expressions and a large chocolate bar graphic, to product features, TV commercials, and campaign information. The copy is rhythmic, supporting the overall energy of the screen, while application periods and prize details are clearly organized with bold text and card layouts, and the steps for receipt-based applications along with OK/NG examples are intuitively explained with illustrations. The tone and manner, as well as the color scheme, are consistently unified throughout, making this a highly polished landing page that perfectly balances the brand's pop appeal and deliciousness with an exciting 'want to apply now' feeling.