LP (Landing Page) Design Reference List

Daily updates of LP (Landing Page) design examples categorized by industry and style.

Choco Ball × Sanrio Characters Gift Campaign(corporate)

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Choco Ball × Sanrio Characters Gift Campaign(corporate)LP information

Product/service name
Choco Ball × Sanrio Characters Gift Campaign
Categories
Events, Campaigns, Experiences
Company name
Morinaga Seika Co., Ltd.(Minato-ku, Tokyo)
Color
We design smartphone LPs using Multi-color type
Image
These smartphone LPs have a "Cute style" style design
Catchcopy
Go anywhere with Happy
Site Description
The blue sky and clouds, confetti, and soft pastel gradations instantly make the overall world feel fun, and the combination of Sanrio characters and product photos naturally blends “cute × appetizing,” leaving a very favorable impression. Directly under the hero, the viewer's gaze flows straightforwardly in the order “lineup → campaign → application flow,” and each section reduces information load with rounded cards, larger headings, and iconified step diagrams, so there is no confusion even on smartphones. The gift details are organized by points, quantities, and variations using color, and showing large prize photos effectively encourages participation. The footer neatly places organizer information, contact details, terms, and notices, maintaining trust while preserving the cute world. Overall, this is an excellent campaign landing page that carefully ties together the appeal of the character IP with the purchase and application flow design, allowing users to step forward excitedly and without hesitation.

【Note】 The landing page shown above was not designed by our company.
※You can view our production portfoliohere.

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