LP design by Banei Award 2024

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LP design by Banei Award 2024LP information

Registration date 2025-06-11: https://www.banei-keiba.or.jp/banei-award2024/
Product/service name: Banei Award 2024
Categories: Events, Campaigns, Experiences
Company name: Obihiro Racecourse（Obihiro City, Hokkaido）
Color: We design smartphone LPs using Shades of blue
Image: These smartphone LPs have a "Luxury and celebrity" style design
Catchcopy: The No. 1, decided by popular vote.
Site Description: The Banei Award is Banei's unique award system that recognizes horses, owners, jockeys, and trainers who have performed outstandingly throughout the season. Fans are invited to participate from the selection process to the awards ceremony, sharing the charm of Banei and promoting it both domestically and internationally.
Design: This page is impressive with its highly polished visuals and information architecture, powerfully, majestically, and splendidly expressing the extraordinary appeal of "Race x Honor," which is the core theme of the content. Overall, the branding sense that portrays this traditional sport as "proud and dignified" rather than "old-fashioned" is highly commendable. It has the power to instinctively make even users unfamiliar with horse racing feel that "this is not just any race," and for horse racing fans, it is structured to provide sufficient satisfaction as a "prestigious event."