プレミアム LuLuLun Yuki (White Vanilla Scent)(corporate)

プレミアム LuLuLun Yuki (White Vanilla Scent)(corporate)LP information

Registration date 2024-11-12

https://lululun.com/shop/products/yuki2024

Product/service name

プレミアム LuLuLun Yuki (White Vanilla Scent)

Categories

Skincare, Bodycare, Haircare

Company name

LuLuLun（Tokyo-to Shibuya-ku）

Color

We design smartphone LPs using Shades of blue

Image

These smartphone LPs have a "Refreshing type" style design

Catchcopy

For skin that shines brilliantly like snow crystals even in the cold winter.

Site Description

The layout has a clear visual flow, with each section distinctly separated. At the top, a catchy phrase summarizing the product's features is placed to capture attention, followed by blocks detailing ingredients and effects. In particular, each ingredient is described individually, making it easy for users to understand at a glance. Furthermore, usage instructions and precautions are explained with icons, making it easy to imagine how to use the product after purchase. At the very bottom, a prominent purchase button is placed for smooth user guidance.

Design

The design as a whole follows a winter theme, featuring colors and decorations reminiscent of snow and ice.
The background features soft blues and whites, with scattered illustrations of snowflakes and snowmen, visually emphasizing the "snow-like translucence" and "cool sensation" that the product offers.
Additionally, the simple and soft color palette provides a sense of unity to the entire page, creating a calm impression.
The color scheme is based on white and light blue, with snowflake motifs as accents, emphasizing a sense of seasonality and cleanliness.
The cool-toned hues evoke a sense of "translucence" and "freshness" for the skin, expressing the product concept of "winter beauty skin effects".
Furthermore, photographs of penguins and plants are placed as eye-catchers, ingeniously designed to convey naturally derived ingredients and their effects.