LP design by Roox

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LP design by RooxLP information

Registration date 2025-12-11: https://www2.nissan.co.jp/SP/ROOX/SPECIAL/
Product/service name: Roox
Categories: Automotive Body and Accessories
Company name: Nissan Motor Co., Ltd.（Yokohama City, Kanagawa Prefecture）
Color: We design LPs using Shades of blue
Image: These LPs have a "Cute style" style design
Catchcopy: See Roox! New Roox!
Design: The section structure, which switches between pastel blues, yellows, and pinks, is enjoyable and successfully expresses the pop and approachable world view of a kei car. The large visuals and videos at the beginning catch the eye, and the design that naturally guides the viewer's gaze to 'SPECIAL,' 'POINTS,' and 'LINEUP' in that flow is also excellent. The cropping of photos and icons also has a sense of unity, and values such as visibility, comfort, and storage are designed to be easily understood as a story.