LP design by Choco Pie Gourmet Catalog Campaign

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LP design by Choco Pie Gourmet Catalog CampaignLP information

Registration date 2024-10-22: https://www.lotte.co.jp/entertainment/campaign/chocopie_2410/
Product/service name: Choco Pie Gourmet Catalog Campaign
Categories: Events, Campaigns, Experiences
Company name: Lotte（Tokyo-to Shinjuku-ku）
Color: We design LPs using Gold tones
Image: These LPs have a "Japanese style" style design
Catchcopy: Buy Choco Pie and Winter Choco Pie to Receive a Luxury Gourmet Catalog Present Campaign
Site Description: Campaign to Win Brand-Name Rice or A5-Rank Kuroge Wagyu!
Design: The overall design is visually impactful, and the use of "red" and "gold" particularly emphasizes the campaign's luxury and special appeal. The "White Course" and "Black Course" options placed at the top effectively communicate "luxury," the main theme of the campaign. Additionally, large images of appealing products such as "Japanese rice" and "A5 Kuroge Wagyu" are prominently displayed, easily capturing user interest. Furthermore, the question "Anata wa docchi ha?" (Which one are you?) enhances users' desire to choose and encourages participation.